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Students aged 16 to 19, normally in Year 12, set up and run their company over the course of one academic year. They elect a board of directors from amongst their peers, raise share capital, develop, market and finance a product or service of their choice.
At the end of the year they present a report and accounts to their shareholders. Students gain experience of the real world, taking responsibility and being accountable to their shareholders for the running of the business.